Álafoss - a tradition of quality since 1896. When Álafoss was established at the end of the 19th century, it was marked as the real beginning of Iceland's wool industry. Álafoss is located in the old factory house by the waterfall Álafoss that was used to drive the mills of the old factory, which for decades were the leading manufacturer and exporter of Icelandic wool products. 

There you can find a great selection of the popular traditional Icelandic wool sweater ("lopapeysa"), knitting wool yarn and almost any wool product you can think of. As well as experience this important side of Iceland's industrial history in the form of the factory building and an exhibit of a selection of old knitting machinery and photographs from the early days. 

Among Álafoss satisfied customers are prominent world leaders such as Hillary Clinton and Ronald and Nancy Reagan, whose thank-you notes displayed in the store in Iceland. Not to forget the world's first female head of state, Iceland's own Vigdís Finnbogadóttir